Your successful #Give828 campaign will rely heavily on creating an engaging communications outreach plan that gets your donor base excited about the day. Here are some communications tools to get you started, but remember, these should reflect your voice, tone and story! Make them your own.
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Dear [SUPPORTER]
On August 28, 2025, [INSERT ORGANIZATION NAME] will be joining Give 8/28, a national day of giving focused specifically on supporting Black-led and Black-benefitting organizations. Give 8/28 isn't like other fundraising campaigns.
Give 8/28 takes place during Black Philanthropy Month and commemorates multiple critical historical landmarks in Black Americans march toward freedom. Here are just a few:
Learn about all of the historical August 28 moments here.
In 2025, we're at a critical juncture. The disproportionate impacts of economic disparities and social injustice on Black communities underscore the vital need for resources to support Black-led nonprofits.
[NAME OF ORGANIZATIONS] is on the ground every day, ensuring our communities are equipped with [INSERT INFORMATION ON HOW YOUR ORGANIZATION UNIQUELY SERVES AND IS LED BY BLACK COMMUNITIES].
This is why we need your support to continue the work.
Support [INSERT ORGANIZATION NAME] this #Give828, and help us [INSERT KEY WAYS FUNDS WILL SUPPORT YOUR ORGANIZATION'S PROGRAMS AND SERVICES].
Supporting our #Give828 campaign takes two steps: 1) Donate to us on August 28, and 2) Share your support on social media. Tag us in your posts with [INSERT SOCIAL MEDIA HANDLES OR HASHTAGS UNIQUE TO YOUR ORGANIZATION] and #Give828 to join the national Black giving community.
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Click the button below to explore a collection of logos and graphics to help you spread the word. These graphics are ready for you to download and share - on social media, in emails, or anywhere else!